Marketing Education
PROGRAM OVERVIEW

The purpose of Marketing Education Programs is to prepare students for employment or advanced training in the marketing and sales industry. Career preparatory programs included in this cluster are the Academy of Entrepreneurship, Academy of Fashion Marketing, Academy of Finance, Academy of Sport, Recreation and Entertainment Marketing and Marketing Management. The Academy of Finance and Academy of Hospitality and Tourism Programs are member programs of the National Academy Foundation. As a result of the rigorous academic standards required for the completion of the Academy of Finance and Marketing Management Programs students may earn Honors points.

All of the aforementioned programs focus on broad, transferable skills and stress understanding and demonstration of the following elements of the marketing industry: planning; management; finance; technical and production skills; underlying principles of technology; labor issues; community issues; and health, safety, and environmental issues. DECA is the relevant career and technical student organization.